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Google Ads MasterClass Introduction
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Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.
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Google Ads Auction, Google Network, Ad Rank, Quality Score
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Google Ads Account Structure
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Google Ads Account Navigation Search Campaing Creation Live Demo
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Keyword Research, Keyword Selection, Keyword Planner Tool
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Keyword Match Types
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Negative Keywords, Negative Keyword Lists
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Search Terms
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Google Ads Formats Overview
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Responsive Search Ad Live Demo
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Dynamic Search Ad Live Demo
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Responsive Display Ad Live Demo
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Call Ad Live Demo
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Google Ads Extensions Overview
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Sitelink Extensions Live Demo
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Call Extensions Live Demo
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Callout Extensions Live Demo
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Structured Snippet Extensions Live Demo
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Price Extensions Live Demo
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Promo Extensions Live Demo
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Lead Form Extensions Live Demo
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Keyword Insertion Live Demo
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Countdown Live Demo
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Location Insertion Live Demo
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Google Ads Bidding Strategies
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Maximize Clicks
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Manual CPS Bidding Live Demo
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Maximize Conversion Value
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Maximize Conversion Value Bidding Live Demo
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Target CPA
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Target CPA Bidding Live Demo
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Target ROAS Bidding Live Demo
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Enhanced CPC Bidding Live Demo
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CPM Bidding Live Demo
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CPV Bidding Demo
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Google Ads Display Network, Display Tarygeting
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Display Targeting - Affinity Live Demo
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Display Targeting - Demographics Live Demo
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Display Targeting - Detailed Demographics Live Demo
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Display Targeting - In-Market
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Display Targeting - Life Events Live Demo
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Display Targeting - Topic Live Demo
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Display Targeting - Placement Live Demo
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Display Targeting - Keywords
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Display Targeting - Custom Audiences Live Demo
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Display Targeting - Combined Audience Live Demo
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Standard Display Campaign Creation Live Demo
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Smart Display Campaing Creation
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Website Conversion Tracking Live Demo
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App Conversion Tracking Live Demo
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Phone Call Conversions Live Demo
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Import - Google Analytics Live Demo
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Thank You For Enrolling Into This Course
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Remarketing Overview
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Audience Manager
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Remarketing Campaign Creation
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App Users
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Youtube Remarketing
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Customer List
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Custom Combinations
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YouTube Instream Ad Cambaing Creation
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Video Discovery Ad Campaign
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Bumper Ad Campaign
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Outstream Ad Campaign
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15 Sec Non-Skippable Ad Campaign
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Ad Sequence Campaign
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Shopping Ads Overview, Google Merchant Center Account
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Merchant Center Account Creation
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Shopping Ads Campaing Creation
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Performance Max Campaign Creation
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Universal App Campaign Creation
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Smart Campaign Creation
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Discovery Campaign Creation
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Predefined Reports, Saved Reports, Dashboards
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Portfolio Bid Strategies
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Shared Budgets
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Location Groups
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Placement Exclusion Lists
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Rules
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Scripts
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Keyword Planner Tool
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Ad Preview And Diagnosis Tool
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Business Data - Ad Customizers
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Business Data - Page Feed
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Business Data - Dynamic Ad Feed
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Policy Manager, Access & Security, Linked Accounts, Preferences
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Drafts & Experiments
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Summary, Documents, Transactions, Settings, Promotions
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Google Ads Editor - Practical Implementation
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Manager Accounts/My Client Center Overview
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Google Ads HelpCenter, Policy HelpCenter, Google Ads Blog, Search Engine Land
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Google Ads Skillshop Certification
Last updated 11/2022

Hi Guys,

Welcome to my Google Ads MasterClass 2022!

In my course you will learn everything about Google Ads. I have created video lessons on every campaign and every feature of Google Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.

This is the most detailed course on Google Ads you will ever find on the internet. I have created different sections based on different topics of Google Ads and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it in Google Ads.

This course will give you a 100% understanding of Google Ads and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Ads accounts of your clients.

At such a low price, you're going to get 93 detailed video lessons, 26 assignments & 29 MCQs. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.

On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!

Topics you will learn in this course:

- Google Ads Overview, Ad Auction, Google Network, Google Ads Account Structure, Search Campaign Creation

- Keyword Research, Keyword Selection, Google Ads Keyword Planner, Negative Keywords, Search Terms

- Ads - RSA, DSA, RDA, Call Ad

- Ad Extensions - Sitelink, Call, Callout, Structured Snippet, Price, Promo, Lead Form

- Keyword Insertion, Countdown, Location Insertion

- Bidding - Manual CPC, Maximize Clicks, Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Target Impression Share, eCPC, CPM, CPV

- Display Network - Affinity, In-Market, Demographics, Detailed Demographics, Life Events, Remarketing, Topic, Placement, Display Keywords, Custom Audiences, Combined Audiences, Standard Display Campaign Creation, Smart Display Campaign Creation, Gmail Campaign

- Conversion Tracking - Website, Phone, App, Import, Conversion Action Sets

- Remarketing - Overview, Audience Manager, Remarketing Campaign Creation, App Users, Youtube Remarketing, Customer List, Custom Combinations

- Video - Instream Ad Campaign, Video Discovery Ad Campaign, Bumper Ad Campaign, Outstream Ad Campaign, 15 Sec non-skippable Ad Campaign, Ad Sequence Campaign

- Shopping Ads Overview, Google Merchant Center Creation, Shopping Ad Campaign Creation

- Performance Max Campaign

- Universal App Campaign Creation

- Smart Campaign Creation

- Discovery Campaign Creation

- Reports - Predefined Reports, Saved Reports, Dashboards

- Shared Library - Portfolio Bid Strategies, Shared Budgets, Location Groups, Placement Exclusion Lists

- Bulk Actions - Rules, Scripts

- Planning - Keyword Planner, Ad Preview & Diagnosis Tool

- More Tools - Ad Customizer, Page Feed, Dynamic Ad Feed

- Drafts & Experiments

- Billing, Summary, Documents, Transactions, Settings, Promotions

- Google Ads Editor

- Manager Accounts/My Client Center

- Google Ads Resources - Google Ads Helpcenter, Google Ads Policy Helpcenter, Google Ads Blog, Search Engine Land

- Google Ads Certification - Search, Display, Video, Shopping, Measurement, App

Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!

What Will I Learn?
Requirements
Skills covered in this course
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Hello Everyone!

I started my career with a job at Google in 2007. I was the account manager for Business Industrial Market clients based in the US. I was managing Google Ads accounts for small, medium and large clients. I received multiple awards during my stint at Google - Impact Award, Gold Award & 2 Peer Bonuses.

I also ran a food business for a year which was a great experience as an entrepreneur.

I have been teaching Google Ads & Microsoft Ads to young professionals since 2014. I am associated with multiple Digital Marketing training institutes & colleges &  have taught more than 8000+ students so far. I also conduct corporate training on Google Ads where I teach this product to working professionals and senior management.

I have also worked with PPC Automation company - Optmyzr as a senior account manager where we built software to automate a lot of campaign optimisations with the help of programming. I also manage Google Ads accounts for businesses spending 3000 USD to 45000 USD every quarter.

I write a lot of content on Digital Marketing topics on various pages on LinkedIn, Facebook, & Twitter. I have also done a Master's degree in Marketing & Sales from a reputed business school.

In this course I have explained every campaign creation and feature in detail. In comparison to any other course, this course covers 100% of the product.

I can guarantee after going through this course you will be self equipped to run Google Ads campaigns and will grow your business to the next level.

Happy learning!